Urbanism Foundations campaign

Overview

The Urbanism Foundations campaign explains how buses, streets, land use, housing, and daily life fit together in Las Vegas. It is a social-first public education project built around local examples.

The campaign turns complicated systems into short posts, videos, graphics, maps, and explainers that residents can recognize in their own neighborhoods.

Motivation

Most Las Vegans can see the problems: a bus that comes too rarely, a sidewalk that ends, a road that feels dangerous to cross, or an apartment building that could not legally be built in most neighborhoods.

What is harder to see is how those problems connect. LVBT needs simple public education that helps residents recognize transit and land-use choices when they show up in daily life.

Approach

LVBT will publish for social media first. Recurring formats include short videos about specific streets or routes, carousel explainers, simple maps, diagrams, local comparisons, and source-linked posts.

The same pieces can later become newsletter items, meeting handouts, presentation slides, event follow-ups, or partner materials.

Activities

LVBT will publish a reusable library of local explainers about transit, zoning, street safety, parking, heat, budgets, and public meetings. Posts will be source-backed and written so a resident can share them without sounding like they are forwarding a policy memo.

The library will also create a consistent visual style for civic education, a path from social-media attention into events or volunteering, and quick references LVBT can reuse when the same public questions come up again.